Principal Financial Group Inc

Stage 3 · Topping · week 1

As of Oct 22, 2026, Principal Financial Group is in Stage 3, the topping phase, now in its first week (since Oct 21, 2026). It closed at $110.11, 7.1% below its 52-week high and above its 200-day average, which is rising.

Principal Financial Group, Inc. provides retirement, asset management, and insurance products and services to businesses, individuals, and institutional clients worldwide. More about the company

$110.11

+1.54% today

$23.6B · Large cap

Market Neutral — Building

Pro read

Pro

Our read

Topping: the uptrend is tiring

Setup score

—

Momentum

Steady

Edge

—

Is PFG early, or has it already run? Pro answers that for every US stock we cover, after every close.

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Stage Cycle Timeline2023-08-16 → 2026-10-22

S2 23w

S2 13w

S2 30w

S2 25w

2023-08-162026-10-22

S1S2S3S4Setup score (0–10, dashed line at 5)

S1 6w → S4 11w → S1 2w → S2 23w → S3 5w → S2 3w → S3 5w → S2 13w → S3 7w → S4 4w → S2 6w → S3 1w → S4 9w → S1 9w → S2 30w → S3 3w → S2 25w → S3 1w current

Total tracked: 164 weeks across 18 stage runs.

PFG among Asset Management11th of 140 by relative strength

All 140 →

Stocks in Asset Management ranked by relative strength, with stage and one-month change
#	Stock	Stage	RS	1M
1	CYPHCypherpunk Technologies Inc.	Stage 2 · wk 7	99	−17.5%
2	AMTDAMTD IDEA Group Class A	Stage 2 · wk 1	99	+4011.1%
3	MGLDThe Marygold Companies, Inc.	Stage 2 · wk 4	94	+105.2%
4	AAMIAcadian Asset Management Inc.	Stage 2 · wk 41	94	+1.4%
5	ASSTStrive, Inc. Class A	Stage 2 · wk 7	92	+0.1%
6	AMGAffiliated Managers Group, Inc.	Stage 2 · wk 21	91	+8.0%
7	WTWisdomTree, Inc.	Stage 2 · wk 39	91	−10.6%
8	VCTRVictory Capital Holdings, Inc.	Stage 2 · wk 39	91	+1.0%
…11	PFGPrincipal Financial Group Inc	Stage 3 · wk 1	83	−3.3%

vs 52W High

-7.1%

$76.50 lo$118.51 hi

7.1% below 52W high, weakening from peak

The stock is rolling over from its 52-week high. In Stage 3 distribution, new long positions carry high risk.

Stage Maturity

Week 1

1w13w26w

Week 1, early distribution

How long this stock has been in Stage 3 distribution. Longer tops often precede deeper Stage 4 declines.

vs 200 DMA

8.2%

200 DMA: $101.78 · rising

Stock is losing its 200 DMA. Once lost, it confirms Stage 4 risk. This is a major red flag for existing holders.

Rel Volume

0.99x

vs 50-day avg

Volume spikes on down days during Stage 3 signal distribution, with institutions exiting. Stage analysis reads that as a warning against new long positions.

Trend Health

↓

Short-term trend rolling over

Two reads of momentum. The arrow shows the direction of the short-term trend: rising (↑ or ↗), flat (→) or rolling over (↓). The ⇈ mark appears when our trend model reads the move as gaining speed on top of the longer trend. Strongest when both agree.

-3.3%

+1.4%

+15.3%

YTD

+26.2%

+43.5%

Scan Membership

Breakout Watch

Latest: 2025-03-03

12 appearances in last 60 days. First seen: 2019-04-11.

A stock that keeps qualifying week after week does so because its Stage 2 structure keeps holding. Staying power in the scan says more about the trend than any single appearance.

Recent Stage Timeline

2026-10-22S3

Wk 1 · Vol 0.99x

2026-10-21S32→3

Wk 1 · Vol 0.47x

2026-10-20S2

Wk 25 · Vol 0.99x

2026-10-19S2

Wk 25 · Vol 0.72x

2026-10-16S2

Wk 25 · Vol 0.88x

2026-10-15S2

Wk 24 · Vol 0.96x

2026-10-14S2

Wk 24 · Vol 1.05x

2026-10-13S2

Wk 24 · Vol 0.85x

2026-10-12S2

Wk 24 · Vol 0.73x

2026-10-09S2

Wk 24 · Vol 0.85x

2026-10-08S2

Wk 23 · Vol 0.85x

2026-10-07S2

Wk 23 · Vol 0.95x

Moving averages & range

50 DMA

$112.09

200 DMA

$101.78

52W High

$118.51

52W Low

$76.50

5D Low

$106.86

Resistance levels (recent highs)

20d High

$114.77

60d High

$118.51

120d High

$118.51

250d High

$118.51

Next resistance

+4.2%

to 20d High

P/E (TTM)

15.7

Forward 10.8

Earnings Growth (YoY)

+2.8%

Revenue +6.4%

ROE

+12.9%

Profit margin +9.9%

Dividend Yield

3.10%

P/B 1.9

Principal Financial Group: quick answers

What stage is Principal Financial Group in?

As of Oct 22, 2026, Principal Financial Group (PFG) is in Stage 3, the topping phase. It entered Stage 3 on Oct 21, 2026 and is in its first week there. What the four stages mean

Is Principal Financial Group in an uptrend?

Its uptrend has stalled. Principal Financial Group is in Stage 3, the topping phase that follows an advance. It trades 8.2% above its 200-day average, which is rising.

How far is Principal Financial Group from its 52-week high?

Principal Financial Group closed at $110.11 on Oct 22, 2026, 7.1% below its 52-week high of $118.51. Its 52-week low is $76.50.

How has Principal Financial Group performed over the past year?

As of Oct 22, 2026, Principal Financial Group is up 43.5% over the past year and up 26.2% so far in 2026.

Which sector and industry is Principal Financial Group in?

Principal Financial Group is in the Asset Management industry, part of the Financials sector.

About this companyFinancials· Asset Management

Principal Financial Group, Inc. provides retirement, asset management, and insurance products and services to businesses, individuals, and institutional clients worldwide. The company operates through Retirement and Income Solutions, Principal Asset Management, and Benefits and Protection segments. The Retirement and Income Solutions segment provides retirement, and related financial products and services. This segment offers products and services for defined contribution plans, including 401(k) and 403(b) plans, defined benefit plans, nonqualified executive benefit plans, employee stock ownership plans, equity compensation, and pension risk transfer services; individual retirement accounts; investment only products; and mutual funds, individual variable annuities, registered index-linked annuities, and bank products, as well as trust and custody services. The Principal Asset Management segment provides equity, fixed income, real estate, and other alternative investments, as well as fund offerings. This segment also offers pension accumulation products and services, mutual funds, asset management, income annuities, and life insurance accumulation products, as well as voluntary savings plans. The Benefits and Protection segment provides specialty benefits, such as specialty benefits group dental and vision insurance, group life and other insurance, and group and individual disability insurance, as well as administers group dental, disability, and vision benefits; and individual life insurance products comprising universal, variable universal, indexed universal, and term life insurance products. This segment serves insurance solutions for small and medium-sized businesses and their owners, as well as employees. The company was founded in 1879 and is based in Des Moines, Iowa.

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All analytics based on EOD data. Data as of 2026-10-22. Past data patterns are not indicative of future results. This page is a data analytics tool only.