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e.l.f. Beauty, Inc.

Stage 2 · Advancing · week 10

As of Oct 22, 2026, e.l.f. Beauty is in Stage 2, the uptrend phase, now in week 10 (since Aug 17, 2026). It closed at $114.99, 12.7% below its 52-week high and above its 200-day average, which is rising.

e.l.f. Beauty, Inc., a beauty company, provides cosmetics and skin care products worldwide. More about the company

$114.99
+1.30% today
$6.8B · Mid cap
Market Neutral — Building

Pro read

Pro

Our read

In Stage 2, but it has already run

Setup score

—

Momentum

Steady

Edge

—

Setup-score rank among Stage 2 peers: #1 of 10 in Household & Personal Products · #1 of 54 in Consumer Staples

Is ELF early, or has it already run? Pro answers that for every US stock we cover, after every close.

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Loading price chart…
Stage Cycle Timeline2023-08-16 → 2026-10-22
S2 20w
S4 15w
S2 18w
S4 15w
2023-08-162026-10-22
S1S2S3S4Setup score (0–10, dashed line at 5)
S2 7w → S3 9w → S2 20w → S3 7w → S2 8w → S3 4w → S4 12w → S1 9w → S4 15w → S1 7w → S2 18w → S3 5w → S4 8w → S1 6w → S4 15w → S1 6w → S2 10w current
Total tracked: 165 weeks across 17 stage runs.

ELF among Household & Personal Products18th of 30 by relative strength

All 30 →
Stocks in Household & Personal Products ranked by relative strength, with stage and one-month change
#StockStageRS1M
1SKINStage 2 · wk 299+1538.8%
2ACUStage 2 · wk 1792+2.5%
3HELEStage 3 · wk 386−1.9%
4EPCStage 2 · wk 1786+6.7%
5SPBStage 3 · wk 386−6.3%
6KVUEStage 3 · wk 582+12.5%
7HNSTStage 2 · wk 2280−6.2%
8CLStage 3 · wk 674+14.0%
…18ELFStage 2 · wk 1047+14.1%
vs 52W High
-12.7%
$49.57 lo$131.70 hi
12.7% below 52W high, pullback range
How far this stock is from its 52-week high. A pullback of 3–20% while Stage 2 structure holds is typically a better entry than chasing near the high.
Stage Maturity
Week 10
1w13w26w
Week 10, early Stage 2
How long this stock has been in Stage 2. The sweet spot is mid-run: long enough to prove the structure holds, not so long that it's extended. Very fresh moves (weeks 1–4) often need more time to confirm.
vs 200 DMA
42.9%
200 DMA: $80.48 · rising
Long-term trend anchor. When the stock and the S&P 500 are both above their 200-day averages, the backdrop supports continuation.
Rel Volume
1.04x
vs 50-day avg
Low vol (0.5–1x) on pullbacks = resting, not being sold. High vol on breakouts = commitment. Volume spike on down days is a warning sign.
Trend Health
↑
Short-term trend rising strongly
Two reads of momentum. The arrow shows the direction of the short-term trend: rising (↑ or ↗), flat (→) or rolling over (↓). The ⇈ mark appears when our trend model reads the move as gaining speed on top of the longer trend. Strongest when both agree.
1M
+14.1%
3M
+48.6%
6M
+73.6%
YTD
+47.8%
1Y
-9.5%
Scan Membership
Breakout Watch
Latest: 2024-06-21
8 appearances in last 60 days. First seen: 2019-05-16.
A stock that keeps qualifying week after week does so because its Stage 2 structure keeps holding. Staying power in the scan says more about the trend than any single appearance.
Recent Stage Timeline
2026-10-22S2
Wk 10 · Vol 1.04x
2026-10-21S2
Wk 10 · Vol 0.62x
2026-10-20S2
Wk 10 · Vol 0.66x
2026-10-19S2
Wk 9 · Vol 0.68x
2026-10-16S2
Wk 9 · Vol 0.98x
2026-10-15S2
Wk 9 · Vol 1.35x
2026-10-14S2
Wk 9 · Vol 0.63x
2026-10-13S2
Wk 9 · Vol 0.47x
2026-10-12S2
Wk 8 · Vol 0.58x
2026-10-09S2
Wk 8 · Vol 0.50x
2026-10-08S2
Wk 8 · Vol 0.60x
2026-10-07S2
Wk 8 · Vol 0.69x
Moving averages & range
50 DMA
$103.27
200 DMA
$80.48
52W High
$131.70
52W Low
$49.57
5D Low
$113.48
Resistance levels (recent highs)
20d High
$116.11
60d High
$116.11
120d High
$116.11
250d High
$131.70
Next resistance
+1.0%
to 20d High
P/E (TTM)
117.3
Forward 29.3
Earnings Growth (YoY)
+93.1%
Revenue +35.5%
ROE
+6.0%
Profit margin +3.4%
Dividend Yield
0.00%
P/B 5.8

e.l.f. Beauty: quick answers

What stage is e.l.f. Beauty in?

As of Oct 22, 2026, e.l.f. Beauty (ELF) is in Stage 2, the uptrend phase. It entered Stage 2 on Aug 17, 2026 and is in week 10. What the four stages mean

Is e.l.f. Beauty in an uptrend?

Yes. e.l.f. Beauty is in a Stage 2 uptrend. It trades 42.9% above its 200-day average, which is rising.

How far is e.l.f. Beauty from its 52-week high?

e.l.f. Beauty closed at $114.99 on Oct 22, 2026, 12.7% below its 52-week high of $131.70. Its 52-week low is $49.57.

How has e.l.f. Beauty performed over the past year?

As of Oct 22, 2026, e.l.f. Beauty is down 9.5% over the past year and up 47.8% so far in 2026.

Which sector and industry is e.l.f. Beauty in?

e.l.f. Beauty is in the Household & Personal Products industry, part of the Consumer Staples sector.

About this companyConsumer Staples· Household & Personal Products

e.l.f. Beauty, Inc., a beauty company, provides cosmetics and skin care products worldwide. The company offers eye, lip, face, and skin care products. It offers products under the e.l.f. Cosmetics, e.l.f. Skin, Well People, Naturium, and Rhode brand names. The company sells its products through national and international retailers and direct-to-consumer through its e-commerce channel. The company was formerly known as J.A. Cosmetics Holdings, Inc. and changed its name to e.l.f. Beauty, Inc. in April 2016. e.l.f. Beauty, Inc. was founded in 2004 and is headquartered in Oakland, California.

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All analytics based on EOD data. Data as of 2026-10-22. Past data patterns are not indicative of future results. This page is a data analytics tool only.